Media Coverage

VH1 ORIGINAL MOVIE "AT ANY COST" EXPLORES THE PRICE OF FAME IN MUSIC-FILLED CONTEMPORARY DRAMA, PREMIERING WEDNESDAY, AUGUST 16 AT 9:00 P.M. (ET/PT)

Eddie Mills, Glenn Quinn, Maureen Flannigan, James Franco And Cyia Batten Star In New Film, Also Featuring
Special Cameo Appearance By KISS’ Gene Simmons;

VH1’s First Original Soundtrack Album To Be Released On August 8

NEW YORK, NY, July 17, 2000–Music has the power to bring people together. But it can also tear them apart.

The VH1 Original Movie At Any Cost is a contemporary fictional drama that explores the pressures bought to bear on brothers and best buddies whose love of rock crashes head-on into the darker realities of the music business, exacting a terrible price. Premiering Wednesday, August 16 at 9:00 P.M. (ET/PT), the film stars a talented young cast led by Eddie Mills ("Wasteland"), Glenn Quinn ("Angel," "Roseanne"), Maureen Flannigan (7th Heaven "), James Franco ("Freaks & Geeks") and Cyia Batten ("Star Trek: Deep Space 9"), plus a special cameo appearance by KISS legend Gene Simmons and VH1’s own Roshumba Williams.

At Any Cost features a full-length music soundtrack, including all-new original songs written and produced for the film by Rod Taylor and Spencer Proffer, and sung by actor Eddie Mills. VH1’s first original soundtrack album, At Any Cost: Music from the VH1 Original Movie, features the complete soundtrack, including exclusive new songs from Barenaked Ladies, Eagle Eye Cherry, former Candlebox member Kevin Martin, Scottish band Deckard, and Andreas Johnson. Distributed by Reprise Records, At Any Cost: Music from the VH1 Original Movi" is scheduled for release on August 8.

Synopsis:

A recording contract: It’s the brass ring for every rock band. And now, Beyond Gravity, a group fronted by charismatic singer-songwriter-guitarist Lance and his hard-living younger brother Mike, and managed by their boyhood pal Ben, have finally grabbed theirs. It promises to be everything the three guys have worked since for high school, and when they leave their hometown of Austin, Texas to record for Los Angeles indie label Rage Records, Lance vows to his wife–Beyond Gravity’s beautiful bass player Chelsea–to stay focused on the things that really matter: "It’s all about the music. We’re not gonna let anything screw it up."

After almost a year of rehearsing and recording, however, there’s still no release, no tour, no video. Part of the delay is due to Mike’s growing substance addictions and subsequent stretches in rehab. Rage Records president Jerry Tollman tells Ben he’s reluctant to spend more money on the band when it can all go south in a flash. When Mike is busted for heroin possession, he’s given one last chance to clean up his act, or he’s out of the band.

But the issue becomes academic when Mike is found dead of an overdose. Chelsea quits Beyond Gravity to stay at home with their young son, and Lance regroups with new band members, but the chemistry is lost. And as the ambitious Ben begins to succumb to the temptations of power and money by trying to parlay his success with the band into bigger deals, Lance starts to question whether the price of fame is worth losing the woman he loves–as well as the brother whose mysterious death has left many unanswered questions.

At Any Cost is a production of Wilshire Court Productions; executive producers, Roderick A. Taylor ("The Star Chamber," "Dead at 21") and Bruce Taylor ("Inferno," "Dead at 21"); executive producer/music supervisor, Spencer Proffer ("Gods and Monsters," "Shake, Rattle & Roll," "It Ain’t Nothin’ But The Blues); written by Roderick A. Taylor and Bruce Taylor; directed by Charles Winkler ("Rocky Marciano"). Lauren Zalaznick is VH1 Senior Vice President of Original Programming and Development; Michael Larkin is VH1 Vice President of Motion Pictures for Television.